Old Navy Summer
Some people summer in the Hamptons. Others, the South of France. But Tracee Ellis Ross and Yara Shahidi summer in Old Navy.
We brought the on-screen duo back together again for Old Navy’s summer campaign, the brand’s first under Zac Posen’s creative leadership. What began as a :15 commercial became a short fashion film that reimagined a Slim Aarons pool party for the 21st century, complete with a vintage summer bop, insanely cute clothes, and shirtless pool boys.
Consider this your official invite to ‘Summering.’
Campaign Concept + Development
Production
Broadcast
Online Video
Social
Photography
Agency The Martin Agency
Executive Creative Director Ashley Marshall
Group Creative Director Paty Ortiz
ACD Art Director Elisa Werbler
ACD Copywriter Cat Williams
Producer Regina Brizzolara
Associate Producer Amy Santana
Director Alice Kong
Editor Marlo Caine